Social Media Filters Increase Demand In Aesthetic Medicine

by Editorial Team
2 minutes read

The youngest look for striking features (thick lips, pronounced cheekbones), and from 35-to 40 they look for perfect and unreal skin, almost plastic.

The constant bombardment of filtered images in the RRSS and/or the permanent retouching of our selfies, what implications can they have on self-perception, self-esteem, and the type of treatments requested? Can filters cause addiction? What should be the role of aesthetic medicine in these issues?

According to the latest scientific studies, Snapchat Dysmorphia is a term related to mental health that is increasing every year. This new disorder is one of those responsible for the 24% increase in the number of patients between the ages of 18 and 24 who resort to aesthetic medicine in recent years, many of them with mobile phones in hand.

The youngest look for striking features (thick lips, pronounced cheekbones), and from 35-40 they look for perfect and unreal skin, almost plastic

The Mira+Cueto Clinic, they have launched a protocol for the prevention, monitoring, and recovery of this disorder. Sofía Ruiz de Cueto explains that ”all this affects self-esteem and can lead to a true addiction to these digital masks. Physicians have a deontological and moral obligation to seek ways of early detection and try to stop these behaviors that can be harmful”.

The type of filter preferred by ages changes. The youngest look for striking features (thick lips, pronounced cheekbones), and from 35-to 40 they look for perfect and unreal skin, almost plastic.

Dr. Mar Mira clarifies that ”in the clinic we carry out a multidimensional facial diagnosis study, in a scanned way we break down the face of our patients, adapting the treatments to the needs of each one. And that’s how we bring out the best and soften the negative.”

The objective of these aesthetic treatments is just the opposite. Get natural. Recovering self-esteem and the real vision of each person is possible.

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